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For Hockey Wales, this partnership isn\u2019t just about what happens on the pitch, it\u2019s about transforming the experience off it.<\/em><\/strong><\/p>

With a custom-built e-commerce platform<\/strong>, we\u2019re making it easier than ever for players, staff, and supporters to access their kit. From streamlined ordering for internal teams to an open retail platform that connects fans across Wales and beyond, our approach takes the stress out of sport admin, and puts the focus back where it belongs: on the game.<\/p>

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When it came to designing the new Hockey Wales kit<\/strong>, we didn\u2019t just look at logos,\u00a0 we looked at identity.<\/p>

Working closely with Hockey Wales, our design team created bold, modern kits that carry the heartbeat of the nation. Subtle dragon-scale textures nod to national pride, while traditional Welsh reds and greens around the collar and trim bring authenticity and strength to every piece.<\/p>

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Partnership means more than providing kit. It means standing shoulder to shoulder with our collaborators, offering creative, marketing, and operational support that helps amplify their message.<\/strong><\/p>

From launch animations and partnership graphics to on-site materials like roller banners and QR plaques, we\u2019ve worked with Hockey Wales to build a full visual ecosystem around their identity, one that connects the professional game, the grassroots, and the wider community.<\/p>

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More Than A Partnership, It's A Statement Of Intent.<\/strong><\/p>

When Hockey Wales set out to redefine what their teams would wear,\u00a0 and how they\u2019d feel wearing it, they weren\u2019t just looking for a supplier. They were looking for a partner who understood their ambition from the inside out.<\/p>

After a competitive tendering process, we were proud to be chosen, alongside Castore<\/strong>, as the official apparel partner for Hockey Wales (Hoci Cymru)<\/strong> in early 2024.<\/p>

From the community clubs shaping the next generation to the national squads competing on the world stage, this collaboration brings a unified vision to every player, coach, and supporter who calls Welsh hockey home.<\/p>"},"borderRadius":{"id":119693856,"value":"#{text.border.radius}"},"textColor":{"id":119693857,"value":"#{text.color}"},"backgroundColour":{"id":119693858,"value":"#0000"},"truncateHeight":{"id":119693859,"value":null},"padding":{"id":119693861,"value":"1"},"fullWidth":{"id":119693862,"value":"0"},"fullBackgroundColor":{"id":119693863,"value":"#{text.fullBackground.color}"},"published":{"id":119693864,"value":"1"},"conditions":{"id":119693865,"value":"[]"},"template":{"id":119715995,"value":"text"}}},{"id":4799690,"type":"textBlock","published":1,"size":{"x":12,"y":0},"order":11,"items":[],"properties":{"html":{"id":119693952,"value":"

From wet and windy mornings in Wales to the heat of South America, the journey continues.<\/em><\/strong><\/p>

In December, the Wales U21 Women\u2019s Hockey Squad<\/strong> are headed to the 2025 Junior World Cup in Chile<\/strong>, and we were proud to stand behind them as their official kit supplier.<\/p>

This squad has already made history, conquering Europe at the EuroHockey U21 II-A Championships<\/strong>, and now they\u2019re ready to take on the world. But this moment isn\u2019t just about sport,\u00a0 it\u2019s about identity, unity, and belief.<\/p>

Pulling on the red shirt means representing a nation. It\u2019s knowing every player, coach, and supporter stands together. It\u2019s proof that heart and hard work can carry you anywhere.<\/p>

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The Hockey Wales U21 Women didn\u2019t just compete in Chile; they carried the hopes of a nation and left everything on the pitch. <\/p>

Their 14th-place finish at the Junior World Cup was built on courage, connection, and the same spirit that led them to European gold last summer. Watching them play with such belief, thousands of miles from home, but unmistakably Welsh in every movement, was powerful.<\/p>

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